• Innovative scheme “tops-up” Kia’s leading warranty
  • Car Dealer describe Kia as a “byword of reliability”

Kia’s innovative Approved Used Scheme has snatched the top award at Car Dealer magazine’s Used Car Awards for providing customers with the best peace of mind in the market.

Yaser Shabsogh, Kia’s Commercial Director received the accolade from Car Dealer’s James Baggott and Mike Brewer and commented “Having the best new car warranty in the business wasn’t enough for us – we wanted to give Approved Used buyers just the same security and peace of mind – and this award proves we deliver.

“When we introduced the scheme through our now 188-strong dealer network we recognised that just maintaining our seven year warranty didn’t go far enough for these specially selected cars – so we decided to ‘top-up’ the warranty on cars up to 18 months old so the used buyer could still enjoy a full seven years of manufacturer support,” he added.

Baggott said ”Peace of mind is so important to people when they are buying a used car.” And TV’s Wheeler-Dealer Brewer added: “Buying new means there are plenty of safety nets provided which isn’t always the way in the second-hand market. That’s why a good manufacturer used car scheme is so important – and why this particular award is so fiercely contested.”

He went on to say “At a time when the majority of used car schemes offer the same level of cover, this manufacturer stands head and shoulders above the rest.  And all this is linked to a brand that’s a byword for reliability in the first place.”

The Kia Approved Used Scheme is only available from franchised Kia dealers around the UK.